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San Ramon, California |
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San Ramon, California |
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Response Rate...A major Japanese firm uses Set'Graph to dramatically increase the response rate to mailings by matching companies to client needs. |
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20% Response...Vastly improved email response rates ...Key Man Net, increased its' target audience response rate to 10-20% from 1-2% by employing Set'Graph™ .
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Target response rate...The response from a customer to e-mail is normally 1-2%. . Naturally, the response rate is better if the recipients wants the information that is sent to them. Set'Graph was used to analyze a questionnaire filled out by recipients who joined Recruit's "Key Man Net" . In order to match the correct "Key Man" with appropriate company notices of seminars and events, Using Set'Graph to determine which "Key Man" to match with particular companies offerings resulted in a participant response rate of 10-20% to targeted eMails . These results caused the firm to adopt Set'Graph as part of their in their "Key Man Net" system. |
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